Meet Women – In-store shopping: Millennials, X-Generations, and Generation Z are more likely to go to stores on Black Friday than older generations. Target’s share of customers is higher among younger generations, and the day is especially popular for women. In fact, 29% of women and 27% of men plan to shop on Black Friday in the coming years. And while Black Friday may be synonymous with shopping, there are many benefits to in-store shopping on this day.
In-person shopping
You’ve scoured the ads to find the best deals, and you’ve strategically planned your route to hit the stores with the most deals first. That thorough planning translates to rowdy shoppers, according to Sharron Lennon, a professor of fashion studies at the University of Delaware. But Black Friday is not the only day to meet women. Men are also the most likely to shop on this day.
Black Friday has also become a huge shopping event, and retailers realized that the massive crowds would mean a big sales day. They started putting up sales early on Thanksgiving morning and even emailing special deals to consumers weeks in advance. Popular items are always discounted, such as electronics and popular toys. Other categories that see a big sale include home furnishings and apparel. If you’re looking for a date, Black Friday is the perfect day to make your move.
Studies have shown that men and women are different when it comes to spending on Black Friday. Millennials and Generation Z spend more on in-person shopping compared to baby boomers. Men, on the other hand, tend to spend more on online shopping. However, it is worth noting that in-person shopping on Black Friday is the best day to meet women. You might just get lucky!
Compassion
If you haven’t heard about Compassion International yet, it’s a Christian child development organization that seeks to free children from poverty by providing them with the necessities they need to thrive. Founded in 1952, Compassion now serves over a million children in 26 countries. The organization’s holistic approach recognizes that poverty is more than a lack of money, and it works through local churches to meet the unique needs of each child. The result is a child who has the opportunity to grow up healthy and happy. Charity Navigator, one of the largest evaluators in the United States, has rated Compassion as “A+” for a decade in a row.
Free shipping
Historically, Black Friday was the most popular shopping day, drawing millions of shoppers to brick-and-mortar stores to find the best deals on popular products. However, today’s consumers have become more savvy about online shopping, and many retailers are offering specials in-store only or discounts exclusively on their websites. Here are a few ways to maximize your shopping experience during the biggest shopping day of the year:
Getting free shipping on your purchases doesn’t need to be difficult – most e-retailers recognize the impact of shipping costs on online shoppers and offer free shipping for a minimum purchase amount. Most merchants will offer free shipping to customers who spend a minimum of $50 or $75, so don’t let that scare you away. Instead, find a store that offers free shipping on Black Friday and take advantage of the deal.
Millennials
The argument against Black Friday is common among younger generations, with some saying that this day promotes consumerism and neglects spirituality. Other millennials say it is the best day to meet women because they value hugs and touch. But a survey in the UK found that just a third of millennials plan to go to the mall on Black Friday. Millennials do not like to shop online and they want to see physical stores to feel the products.
Meet Women
Millennials are less likely to make purchases on credit than their older counterparts, but they are more likely to buy high-end electronics and high-end jewelry. While millennials are less likely to buy items on credit, they still enjoy shopping and the excitement of getting out of the house. If you want to meet women on Black Friday, you should consider bringing a gift that is meaningful to you.
Millennials tend to spend more than 30% of their disposable income on themselves. As such, they are more price sensitive and will spend their money on apparel, electronics, or experiences, rather than purchasing something purely for aesthetic purposes. While older consumers were more willing to spend more than millennials did, the younger generation is much more particular about where they buy their items. It is not only price that they consider, but also the brand name.
Gen Z
The Gen Z market is growing exponentially, and it’s time to take advantage of it. They’re the largest spenders on Black Friday, as well as on Cyber Monday. While these days are filled with sales, there’s a new generation of buyers looking for a more human touch. This group, which is defined by their birth year, is also likely to be the largest spenders during these holidays.
This generation of shoppers appreciates experiences more than anything else. According to a recent NRF study, 93 percent of Gen Z respondents prefer to shop for premium products at discounted prices, and 89 percent of American consumers report a similar mindset. They’re also appreciative of Thanksgiving, which means that a brand that doesn’t pay attention to its employees is missing a huge opportunity to reach these consumers.
Gen Z is tired of the dating apps that have dominated the market for years. They’ve gotten bored with the swipe-to-match system and want something new. Instead of swiping, Gen Zers are searching for values and video game preferences. The resulting selection is likely to be far better than the old-fashioned methods of meeting women. If you’re single in Gen Z, Black Friday is the Best Day to Meet Women!
History
The origin of the phrase “Black Friday” is a quaint story. It is a day when people shop for bargains on the day after Thanksgiving. In the early 1960s, the Philadelphia police department needed extra officers because traffic was so bad on Black Friday. Later on, retailers adopted the phrase as a reference for accounting purposes, since many companies operated in the red from January through late November and relied on sales that started on the day after Thanksgiving.
The day started in Alabama, where many department stores were localized. In fact, Alabama had a dozen homegrown department store chains. Post-Thanksgiving promotions took place in all of them. Before Black Friday was given a name, people were shopping for bargains on this day. As World War II took its toll on the central cities, millions of people fled to the suburbs and rural areas to escape the chaos.
Although the phrase originated in an esoteric story, Black Friday today is the biggest shopping day of the year and a nearly national holiday. Although the word “Black Friday” is used to describe a day with extreme sales, its history goes deeper. The phrase first originated in 1745, during the battle between Catholic and Protestant Edward Stuart. The Jacobite army had marched south from Scotland in support of Edward Stuart, the Catholic. When the news spread that a Jacobite army was attempting to take over the gold market, the soldiers began retreating northward, making the day “Black Friday” a distinctly unwelcome day for men and women alike.
